MIKEL
ROSENTHAL

Independent multidisciplinary studio — incorporated as a full LLC in May 2026 — operating across art direction, design systems, product design, brand identity, web development, motion art, voice performance, and original music production.

Client work spans enterprise design systems (healthcare, fintech, insurance), real estate microsites, consumer brand identity, and responsive web builds. Designs with governance and developer handoff built in — Figma-first, token-driven, accessibility-aware.

Original music released as PitchBlacKnight — first-take improv sessions, live-mastered, no overdubs. SAG-eligible voice performance for commercial, narrative, and sonic branding. 25+ years of craft applied across every discipline the studio touches.

Led design vision for Pathfinder platform and a marketing/design system used across teams. Built scalable component frameworks and visual patterns to unify product and brand execution. Drove adoption through enablement and stakeholder training across 350+ internal managers.

Provided senior design leadership across brand, product, and system-level execution. Helped teams translate strategy into cohesive UI language, patterns, and deliverables.

Contributed to and evolved the Edison Design System: modular, accessible UI patterns at global scale. Produced interaction guidance and visual direction for cross-platform products. Focused on consistency, usability, and clarity in complex enterprise workflows.

Designed end-to-end digital ecosystem: dashboards, mobile experiences, responsive UI, analytics. Emphasized system-level thinking, data visualization clarity, and cohesive product language.

Created FIBER Design System spanning mobile and web, supporting large multi-product ecosystems. Established shared patterns, accessibility standards, and reusable UI foundations across teams. Enabled faster concept-to-completion and improved consistency across experiences.

Built and led the TransUnion Design System — a scalable component and pattern library supporting enterprise product teams across complex, high-stakeholder environments. Also designed and delivered the TransUnion Marketing Design Library, unifying visual standards across brand and digital marketing touchpoints. Drove system adoption through documentation, governance, and cross-functional enablement.

Led end-to-end design for enterprise clients: discovery, UX strategy, UI systems, and delivery. Directed workshops that clarified user needs, reduced stakeholder misalignment, and accelerated decisions. Produced scalable visual frameworks and UI patterns that improved experience consistency.

Developed brand and marketing assets with strong visual hierarchy, clarity, and craft. Translated creative concepts into polished deliverables across digital touchpoints.

Supported brand identity and digital experience work emphasizing cohesion and voice. Contributed to campaign and web design deliverables aligned to brand systems.